Strap & Crown began with a modest idea: the watch you wear every day deserves a place for the small things. A flat battery, a tired strap or an awkward clasp can turn a useful object into something that stays in a drawer. Our Zurich counter is here to make those ordinary problems easier to solve.
Built around everyday ownership
We like the marks of use: a worn leather loop, a familiar dial, the watch that has followed you through workdays and weekends. That is why our service is intentionally narrow. We focus on straps, batteries and practical fit rather than collector services or luxury claims. The work stays clear, local and human.
Clear before clever
We believe a good repair conversation has no mystery. You should know what can be done, what a compatible alternative looks like, and when a different kind of specialist is needed. We take the same care with a simple strap pin as we do with the explanation beside it.
In the city, for the city
Langstrasse is busy, varied and practical. Our opening hours are shaped for people passing through the neighbourhood, with time on Saturday for the small errands that wait until the week slows down. Bring the watch, ask the question, and leave with a useful answer.